Understanding Product Pricing Models: Choosing the Right Pricing for Your Product
Scrum.org
SEPTEMBER 29, 2024
Set it too high, and you risk alienating potential customers. Ensures all costs are covered, reducing the risk of loss. Cons: Low initial profits and the risk that customers may resist price increases. Allows for profit margins to be sustained as competition increases. Apply a markup to those costs to set the final price.
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