Why Is the Product Goal So Important?
Scrum.org
AUGUST 27, 2024
The Product Goal serves as a reachable north star for teams, ensuring every effort is meaningful and every decision is about delivering value, leading to products that meet and exceed expectations. This article was first published in the AskScrum.com newsletter. Subscribe to AskScrum.com to be the first to receive articles like this. The Product Goal describes the product's future state, achievable accomplishment, and medium to long-term objective.
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